Tools
What's in the platform today. We focus on the operational core that arts organisations spend most of their time on, with new modules added as we identify the right places to put effort.
Marketing
Newsletter sending and engagement analytics, marketing campaign tracking, social media insights, web-presence health monitoring, server-side conversion tracking for paid social, and an end-to-end consent and tracking framework that meets GDPR expectations.
Outbound CRM
Contact management and outbound campaigns for the relationships a venue has to keep warm — partners, programmers, funders, press — with reply handling and a digest of what needs a response.
Building
The space diary for a working building: bookings across rooms and studios, automatic detection of clashes, minimum-staffing rules, calendar feeds for the people who need them, and a day view of what is actually happening in the building today.
Producing
Show-level budgets, actuals tracking against those budgets, season planning, and the integration into finance reporting that makes producing decisions accountable to the wider organisation.
Finance
Integrated analysis layered on top of Xero. Beancount-based analytical ledgers for more detailed allocation. P&L by department, by show, by activity. Reporting that statutory accounts cannot provide.
Ticketing analytics
Integration with Spektrix (and ticketing platforms more generally) for sales analytics, audience segmentation, conversion funnel tracking, and feeding the marketing and finance modules with real performance data.
Fundraising — in development
Prospect tracking, application pipeline, Arts Council reporting integration. The next module in active development.
Participation — planned
Community and engagement programme tracking. Designed with particular care around participant data and consent.